Eimear McManus - Founder & Director of Digital Works Agency
Hello. We are here to bring your brand to life. an interview with Founder Eimear McManus
Miron BykovLondon - 27/01/2020
Today we spoke to Eimear McManus, Founder & Director of Digital Works Agency
Digital Works Agency, founded by Eimear McManus in 2017, is a boutique digital marketing agency specialising in social media, content marketing and online brand development. Their aim is to optimise your budget with cost-effective campaigns and to grow and engage your target audience through effective digital marketing practices.
Tell me about the day the idea was born. It’s actually a funny story. I was in Ireland at home, freelancing and acting as a consultant for brands in the UK and my parents kept on encouraging me to start my own business. On a lovely summer evening (Wednesday), I made the decision to set up a business. On that day, I embarked on a 2.5 hour drive to Ikea to get a new desk. I drove back home and stayed up all night assembling it. The next day I was up with the birds; energised for my first day of working on my business.
What was the biggest turning point in the life of Digital Works Agency? It was when I was going to Croatia to speak to 250 business owners.
Three top tips for aspiring entrepreneurs: 1. Persevere. Just don’t give up. It’s going to be an uphill battle 2. Don’t overwork yourself 3. Be grateful for the small wins and don’t become complacent
What gets you out of bed every morning? My team. My team are amazing and we have so much fun whilst producing great results.
What did you want to be when you were little? A TV presenter.
Favourite Disney character: Nala (Lion King) – for her strength
What is Digital Works Agency planning for the world next? We are expanding more into Ireland and focusing more on the Irish market